08 May 2017

Reuters: Paris to redouble efforts to attract Brexit banks after Macron win

Britain's decision to leave the European Union has opened up fierce competition among financial centers elsewhere in the bloc, including Paris, Frankfurt, Dublin and Luxembourg, to attract banks and other financial companies seeking to secure continued access to the single market once Britain leaves.

Hitherto bankers have been skeptical that France can attract much of the UK financial industry, with high labor costs and a frequently changing tax system seen as major deterrents.

"Macron's win is a sign that France is on the road to implement more structural reforms that are needed," Arnaud de Bresson, chief executive of Paris Europlace, said, estimating that Paris could attract 20,000 workers from Britain.

"Macron will personally make it his mission to convince the international banks as well as investors of the benefits of Paris," he added.

The new president is promising to overhaul the labor market and simplify the French tax and pension systems, while paring back regulations he says hamper innovation. But there is a lot of uncertainty about the likely pace of reforms, which could take months or even years to implement.

"Macron's victory will spur a redoubling in the sales pitch for Paris. They are going to go all out," a banking source at an international bank said.

A delegation from Paris Europlace, together with Christian Noyer, the former French central bank governor, will travel to the United States on May 22 and May 23 to try to persuade the financial industry there to choose Paris as their European base.

Europlace had already held about 100 meetings with large international banks as well as asset management, investment, insurance and fintech companies in London, New York, Shanghai and Tokyo, it said in March.

"Lots of banks have been waiting for the results of the election before making a decision on relocation plans and Macron's election will give a boost for the choice of Paris," said de Bresson.

He added French regulators were offering fast-track solutions to banks and asset management firms seeking the required licenses and that Macron has pledged to implement labor law reforms within his first 100 days in office.

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© Reuters